Over the past years marketing has become more advanced and consumers are becoming more informed and are expecting to be “sold” through new and innovative forms. It’s not enough to place an advertisement in a magazine or on a poster.  Through programs like EventPro Strategies airport marketing, companies are able to make a personal connection with the consumers they are attempting to reach. Overall sales statistics have proven that a one-to-one interaction between a company representative and a consumer increases consumer loyalty and brand recognition exponentially.

Diverse Audience

Thousands of planes take off each day and hundreds of people are on each of those planes. This creates a diverse marketing audience for companies looking to reach consumers from all over the country and the world. EventPro Strategies has created programs that reach people throughout their entire airport experience, from arriving at the airport, passing through security, in flight and after. Businesses utilizing this type of marketing strategy are able to increase sales and brand awareness    [read more..]

Mobile technology changes how we run events, meetings or product presentation, and how we engage with each other

About Zwoor.com: http://www.zwoor.com/

Zwoor.com was founded on a simple, powerful idea: mobile technology changes how we run events, meetings or product presentation, and how we engage with each other.

We want to reinvent what businesses and individuals can do with mobile technology through the Zwoor.com platform, made for a new kind of worker, a new kind of workplace and a new kind of interactions.

Products

Zwoor Events http://www.zwoor.com/products/share

Zwoor Events - If you are a Conference or Tradeshow organizer, your Event Materials Go Mobile in just a few clicks.  Your attendees carry an iPhone, an iPad or an Android smartphone, and they now expect the agenda, the meeting materials, maps, exhibitors and alerts right at their fingertips.
Our native Zwoor Event apps do not require connectivity all the time, and we know that some of the conference or trade    [read more..]

Promotional models are hired for a variety of events. From large-scale events such as the Super Bowl or corporate conventions to smaller needs of product demonstration, promotional modeling is used to catch the attention of the public and to sell a product or service.  Companies can use a promotional modeling agency to find and hire the models for their event necessities. EventPro Strategies works to provide talented individuals who undergo many different assessments prior to becoming brand ambassadors and to ensure the right promotional model is paired the right company.

Fitting Your Event Needs

All EventPro Strategies promotional modeling talent are hired as part-time employees, versus other companies who hire independent contractors.  This makes our talent part of the EPS team with actual product and company knowledge. As each brand ambassador applies to be a part of the EventPro Strategies team, they must create a profile and undergo an extensive screening process, evaluating what events they would perform best at. Each profile consists    [read more..]

If there is one thing that frustrates event hosts and planners alike, it is the lack of credence given to the RSVP. Invitations are different from announcements in that they are a petition for your presence. Once you receive one, regardless of your availability, they create an action item for you. Are you in, or are you out? Either way, your host needs to know.

I remember in grammar school when kids brought their neat little bundles of birthday invitations to classrooms. It was there, right in front of everyone, that you either got one...or you didn't. If you did get one, you ran home with it to ask your mom if you could go to the party. "Please, because all my friends will be there" was your plea. My mom usually rolled her eyes, but always said, "Let me call her/his mother". It was in that statement that    [read more..]

By A. Michael's Photography

So what is a true “wedding photojournalist?” He/she is a photographer who is dedicated, from beginning to end, to photograph a wedding like a Time Magazine photographer might photograph the "day in the life" of President Obama. His/her desire is to capture the actual story of the day with all the emotion, drama, and reality that develops without any prompting whatsoever. A client who selects a wedding photojournalist or a documentary wedding photographer should be doing so because they are not interested in contrived, staged, posed or set-up style photographs that their photographer creates for the sake of making a “perfect” photo. This client has no interest in having photographs made that are more like illusions or portrayals of truth, controlled by the    [read more..]