Over the past years marketing has become more advanced and consumers are becoming more informed and are expecting to be “sold” through new and innovative forms. It’s not enough to place an advertisement in a magazine or on a poster.  Through programs like EventPro Strategies airport marketing, companies are able to make a personal connection with the consumers they are attempting to reach. Overall sales statistics have proven that a one-to-one interaction between a company representative and a consumer increases consumer loyalty and brand recognition exponentially.

Diverse Audience

Thousands of planes take off each day and hundreds of people are on each of those planes. This creates a diverse marketing audience for companies looking to reach consumers from all over the country and the world. EventPro Strategies has created programs that reach people throughout their entire airport experience, from arriving at the airport, passing through security, in flight and after. Businesses utilizing this type of marketing strategy are able to increase sales and brand awareness    [read more..]

Conventions and conferences are an important part of many corporations marketing initiatives. Large scale events such as this are a way to introduce new products or ideas and promote the name of a company. In order for the marketing strategy to be successful companies will want the very best representation and demonstration at each convention and conference. This is why many companies choose to have help from convention staffing and conference staffing agencies.  Whether a company is hosting the event or participating with a booth, staffing agencies provide the hiring capabilities to present the right individuals to represent a corporation.

Comprehensive Solutions

At EventPro Strategies we take pride in the fact that we are a full service solution provider. Convention staffing is done best by people dedicated to the industry with real event experience.  There are three main elements to hiring the right people for a conference, event operational management and staffing, streamline administrative services and project management with detailed measurement. The mix of these    [read more..]

Promotional models are hired for a variety of events. From large-scale events such as the Super Bowl or corporate conventions to smaller needs of product demonstration, promotional modeling is used to catch the attention of the public and to sell a product or service.  Companies can use a promotional modeling agency to find and hire the models for their event necessities. EventPro Strategies works to provide talented individuals who undergo many different assessments prior to becoming brand ambassadors and to ensure the right promotional model is paired the right company.

Fitting Your Event Needs

All EventPro Strategies promotional modeling talent are hired as part-time employees, versus other companies who hire independent contractors.  This makes our talent part of the EPS team with actual product and company knowledge. As each brand ambassador applies to be a part of the EventPro Strategies team, they must create a profile and undergo an extensive screening process, evaluating what events they would perform best at. Each profile consists    [read more..]

The Bhutan Middle Management Hotel Program (BMMHP), is pleased to announce the arrival of Professor Daniel G. Fuchs, International Hospitality Expert, Consultant, as guest lecturer and visiting professor between 13th and 17th February, 2012.

The Bhutan Middle Management Hotel Program is a small program for existing personnel of the Bhutanese hotel industry, in and around the country. This program is sponsored by Jacobs and Elysium Foundation from Switzerland and in partnership with the HWZ University of Applied Science Zurich, also based in Switzerland and is under the patronage of the Tourism Council of Bhutan. It offers the course to 30 in-service personnel of the Bhutanese hotel industry, free of cost to the candidates. This program, albeit, is offered at the Royal Institute for Tourism and Hospitality (RITH).

There are 30 participants from different hotels from Bhutan. Some are from 5 star hotels and some are from 4-2 star hotels.    [read more..]

If there is one thing that frustrates event hosts and planners alike, it is the lack of credence given to the RSVP. Invitations are different from announcements in that they are a petition for your presence. Once you receive one, regardless of your availability, they create an action item for you. Are you in, or are you out? Either way, your host needs to know.

I remember in grammar school when kids brought their neat little bundles of birthday invitations to classrooms. It was there, right in front of everyone, that you either got one...or you didn't. If you did get one, you ran home with it to ask your mom if you could go to the party. "Please, because all my friends will be there" was your plea. My mom usually rolled her eyes, but always said, "Let me call her/his mother". It was in that statement that    [read more..]

Even though there is professional service for event planning available on the market, the most of the public would prefer to organize and plan the event by them especially is for personal issue. Normally the business or office events would ask for professional help or service, or it will be organized by the internal marketing or public relations department. However, for the family or personal needs, it is unaffordable to bear the expense of professional event planner, unless they have the good financial background where ask for the professional services.

There will be several guides or tips for event planning and those tips and ways are applicable for every event no matter in family type or grandly way. At the very first time when you want to organize the event, the purpose of the event should be clearly understood and mastered. After that, you only can decide the types or kinds or the ways of the event that you would like to    [read more..]

Picture the professionals of yesteryear. They would struggle for years and years to learn portrait photography as a craft and profession. Spending hours at the feet of an old master picking up all the little secrets that made the master great. If the apprentice was diligent and hard working he might have the opportunity to go out on his own someday. He knew that his hard work would pay off the dividends of a skill that would provide for his family throughout his life.
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>Is that how you learn photography?
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>Well, that's how I learned. Learning has changed tremendously with the advent of digital cameras. What was previously a tremendous task has been trivialized. Image putting photographs on the internet without a digital camera or even a scanner. Hummm, Not an easy task. Well now you can fire up your computer and get a great deal of knowledge    [read more..]

By A. Michael's Photography

So what is a true “wedding photojournalist?” He/she is a photographer who is dedicated, from beginning to end, to photograph a wedding like a Time Magazine photographer might photograph the "day in the life" of President Obama. His/her desire is to capture the actual story of the day with all the emotion, drama, and reality that develops without any prompting whatsoever. A client who selects a wedding photojournalist or a documentary wedding photographer should be doing so because they are not interested in contrived, staged, posed or set-up style photographs that their photographer creates for the sake of making a “perfect” photo. This client has no interest in having photographs made that are more like illusions or portrayals of truth, controlled by the    [read more..]

By A. Michael Newsum

How talented is your wedding photographer? Of course, you want the best. But, how do you even begin to understand that as a non-photographer? It's within in their style. Do they seem to have a lot of posed photographs? Did the subjects in the images appear like they were having fun?

A great image usually has 3 main components.

1) Great composition. Now you don't have to have a degree in photography to understand basic composition, but the subjects are not normally centered in the image (there are always exceptions). Here's a great sign of great photos. Are they memorable? Do they grab you visually? Do they evoke a strong feeling/emotion when viewed? Those are all good signs.

2) Great lighting. Again, we are getting a little technical, but it does help    [read more..]

One would notice that most great planners are women. Women are usually called upon to uphold the task of making plans for events, budgeting, even a simple family trip! In case you're wondering the reasons underlying this scenario, there is evidence as to why women make great planners. Just as there are major differences between the personality and characteristics of both males and females, these differences make women stand out as better planners compared to their male counterparts.

Researchers generally believe that the female brain is organized to function more symmetrically. This allows integration of both sides of the brain functions more readily compared to the brain of a male. A recent research which included solving word games found that men tended to use only the left side of the brain when completing the task. On the other hand, women drew on both hemispheres. Due to this anatomical and functional brain    [read more..]